Packages: curated B-roll bundles by format, creator & niche

Packages are the fastest way to get a themed set of UGC reactions in one purchase. If you've read about the B-roll Marketplace, a package is the same thing — real-human UGC reaction clips — just curated into a themed set and sold as one purchase.

Think of it this way: the B-roll Marketplace is the full library where you pick clips one by one. A package is a hand-picked collection built around a single theme, so you don't have to assemble it yourself.

What's in a package

Each package groups clips around one of:

• A format — a set of reactions that all fit a specific video format.
• A creator — a bundle of clips from one creator, for a consistent face across your campaign.
• A niche — reactions tailored to a specific vertical or audience.

Packages generally contain 30–100 UGC reactions, so a single purchase gives you enough raw material for a whole batch of ads or a content sprint.

Why buy a package instead of individual clips

• One purchase — the whole themed set in a single checkout.
• Curated for you — the theme (format / creator / niche) is already done, so you skip the filtering and assembling.
• Volume in one step — 30–100 clips at once instead of adding them one at a time.

There are no bundle or volume discounts for buying several packages. Subscribers get their plan's discount on every package, applied at checkout — see Buying several packages: one checkout, subscriber discounts.

Same promises as B-roll

Packages carry the same guarantees as the rest of the marketplace:

• Made by real humans — never AI. Every reaction is genuine footage from a real person.
• Full commercial license on the clips, so you can use them in paid and organic marketing.
• Instant download after purchase.

Where to find packages

• /packages — the public catalog. Browse packages and buy one or several in a single checkout.
• /dashboard/packages — your in-app view. Browse the full catalog, and use the "Owned" filter to see just the packages you've purchased and download their clips.

Quick FAQ

Are packages different clips from the B-roll Marketplace? No — they're the same real-human UGC reactions, just curated into themed sets.

How many clips are in a package? Generally 30–100 UGC reactions.

Do I get a discount for buying several packages? No. There are no bundle or volume discounts. Subscribers get their plan's discount on packages (up to 20% on Scale quarterly), and a site-wide sale may apply. You always get the single best discount; they never stack.

Can I use package clips in ads? Yes — they include a full commercial license.

Next steps

• Buying several packages: one checkout, subscriber discounts → — how plan discounts and sales apply to packages.
• The B-roll Marketplace overview → — the full library packages are curated from.